After a break on blogging and a deeper involvment in microblogging an social media, it's I think a good time for me to get back to my first blog and start again exchanges on some of the issues I am dealing with in my business life as head of interactive media @ Ferrero.
We do have some big pages to manage on FBK, Ferrero Rocher, Nutella, some new interesting one in France as Tic Tac, Kinder, our Club-Kinder CRM program is also requesting a lot of attention and efforts... Some of these programs may definitely be good topics to walk the talk and see what other would want to say about them.
I also feel the need to escape from the daily overwhelming routine and seek for new thoughts, different point of views, and to learn again, hoepfully as much as when I did start here. The nine years which separate this post from the very first one are probably going to bring a new dimension, let's see how it's going to look like...;o)