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This is the personal weblog of Guillaume du Gardier.

This blog reflects my personal opinions and never at anypoint express those of my employer.

I started this blog on the 5th august 2004. You will find here postings about online communication, social media, interactive marketing. This weblog will be use to share informations, learnings, practice, thoughts and ideas.

I am actually head of Interactive Media western and south Europe at Ferrero for Nutella and the pralines porfolio (Ferrero Rocher, Mon Cheri, Raffaello, Pocket Coffee).

Few years after the launch of this first blog, I've spend 2 years blogging on Wordpress, unfortunately I lost all content because of a bad management of my domain name, then I moved on Webjam (, Twitter, Tumblr, Posterous, Facebook (needless to say...) and then, I am back at my very first place.

I'll try to save some time to share part of my work here, I definitely need to reconnect myself with online communicators and digitals pros.

You can reach me via email at guillaume . dugardier @ facebook . com or on social hubs like Twitter, Facebook and FriendFeed.