A few years ago, designer Paul Smith wrote a book called "You Can Find Inspiration in Everything* (*and if you can't, look again!)". Jonathan Ive, the designer of the i-Mac, designed a polystyrene slipcase so that buyers didn't know which of the 33 limited edition Paul Smith fabrics covered their edition. The package also included a board game, posters, a comic book, and a magnifying glass with which to examine the smallest images in the book.
It's not surprising, then, to hear what Smith told The Bookseller magazine about original thinking: "I loathe copying, and I hate the idea that the world is getting so globalized and so full of similar brands. The book is saying come on, we can be individuals, that's why we've got brains. Why copy another format or style or idea? We're getting so full of communication and high technology that we mustn't forget what's left, which is us."
That's what weblogs stand for.
Let use our brains !
Thanks to Jurgen Wolff's Brainstorm E-Bulletin
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