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to me, what defines "friendly" vs. "predatory" is innovation. Is Google friendly or predatory when it releases its desktop search capability? I would argue that it is friendly because it is a significant new feature that benefits all. Predatory actions are efforts to thwart innovation to protect your base. MicroSoft bundling IE into their OS to beat NetScape is a good example of this. If you are being innovative and bringing new capabilities to the market, then no matter what your size in the market, I think you would be perceived as being friendly.

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