Everyone in the blogosphere remembers the Kryptonite (the bike lock company) case in september 2004 and knows how the lack of information and reaction from the company has been a disaster...
Scoble and Israel have published on Naked Conversations excerpts from their email conversations those last days with Donna M. Tocci, Kryptonite’s PR manager who is bringing interesting feedback from their side of the mirror.
In the first two-three weeks we worked 18-20 hour days, every day, to formulate a plan regarding the locks and reply to the folks that were coming to us - consumers, dealers, distributors and media. Again, not being able to rewrite history, we just didn't have the man or woman power to go and answer every forum question or blogger comment - and there were quite a few, as you know. As the weeks went on and I did comment on some inaccuracies, we were blasted for 'not getting it'. Apparently, you aren't supposed to correct bloggers.Being new to the space, admittedly, we backed off a little bit at that time because, we really didn't need to rile up anyone else.
Read the full story at Naked Conversations
Technorati Tags: corporate blogging, Kryptonite
Hello dear Guillaume ,
im very impressed by your blog and all the informations we can find in !!
of course , i know you're a daily blogger and you spent all youre time writting to the planet !! What's new on your nice family ? everybody' s allright ?
i hope so !
by the way , thanks again for your help in creating my own blog ; now is working well !
see you ,
best wishes
ajy
Posted by: Ajy | 08 October 2005 at 06:05 PM
Dear Mr. Ms
I would like to inform you that the 2nd International Conference on Public Relations in Iran will be held on 15-16 November 2005 in Tehran at the International Conference of Iran.
As far as we know, you are a top professional in public relations and since you are unable to participate at the conference, we will be grateful if you answer the following questions in the form of a recorded film on CD.
1. What is cyber PR?
2. What is the relationship between PR and information society?
3. Is there any mutual relationship between cyber PR and civil society?
4. What is the impact of cyber PR on the concept of freedom of expression?
5. How will be the future of PR web logs against cyber PR?
We hope that by your cooperation we could be able to hold a successful conference in Iran.
Thank you in advance and with best regards.
Sincerely yours,
Mehdi Bagherian
Secretary of the Conference
Add:P.O.Box:19395-6986,Tehran,Iran
Telefax:(+9821)8315270
Mobile:(+98912)1938919
Web Site:http://www.iranpr.org
Web Site:www.icpr.com
E_Mail:[email protected]
Posted by: Mehdi Bagherian | 01 August 2005 at 10:50 PM