In this Podcast Planet's show, my guest is Fergus Burns, CEO of Nooked, a web-based RSS marketing service, talking about how to use RSS to create and measure marketing campaigns, and on a wider scope, about the huge potential of this chanel of communication.
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Length: 16,23 min.
Brands/names we've mentionned during the show: Technorati, Yahoo, MSN, Newsgator, FeedDemon, iPod, Nokia, Ericsson, Microsoft, Nielsen.
Jingle: Music 4 iPods, Blues Kitchen
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